Blog section focusing on web design. Important things to consider like what to look for when choosing a web design company. Web design in Santa Barbara.

Serendipity: Optimize Your Odds For It

optimize for serendipityPlan For Randomness.

Have we forgotten to really pay attention to this mind-bending, life and work-changing thing that’s one of the ten most difficult English words to translate? Is it loitering on the sidelines taken for granted, surreptitiously nudging us to put our attention elsewhere? To other phenomenon, strategies? How do we safeguard our odds for serendipity?

A Blog Year In Review, Written In 2015

2015 blog compilation Fat Eyes Web Development Gina FiedelA Happy-Year-End Year Review Compilation

Blog articles become like old friends after some time goes by. So here you go. A blog year in review. A pack. A herd. A troop. A gang. A sleuth. A parade. A labor. A chain. A conspiracy. A crash. A streak. A cauldron. Whether it's a list of what we call animal groups or our own bundle of writings...

Strike Balance With Your Website Objectives

Through Clear Purpose And Consideration

For a website that’s been thoughtfully planned, there will be meshed and interdependent objectives woven to create a well-purposed, well-functioning whole. It can seem that some website objectives are at odds and small business owners or those charged with overseeing the development and design of a website often grapple with this.

The Art Of Conversations For Your Business

art of conversations old phone fat eyes web developmentWhat Do Your Customers Need That You Have? Hint: It's not all in your product or service. It's also in your communication. Every conversation is a negotiation of energies, needs, desires, style and ideas. A dance of touch and no touch, movements in unison or awkward and misfired signals, efforts to catch up, line up, get and stay in sync.

Elemental Features Of Your Business

The Small Things You’re Made Of

Can we mine and make the most of what’s in plain sight but wastefully running under our radar? Just imagine the small parts that make up the whole of your business. Those fabulous ingredients can be magnified, described more thoroughly and utilized to our customers' benefit.

Shake Up Small Changes For Your Business

small changes make a big impactSurprise Yourself By Jumping In. Adjust Some Of Your Methods.

As small business owners, we are resistance to change. It can feel like swimming through refrigerated molasses, slow and sticky. We become attached to what we do and how we do it and that can hold us back. Systems, methods, ideology. Services, procedures and protocol. Even small changes can sometimes look like a tall order.

Practical SEO Basics For Small Business Owners

Visibility & Your Business Website

What website owner doesn’t want their website to be found, seen and used? Most of us count on it. Reaching our best, most targeted potential leads and customers for our products or services is a priority we take very seriously.

Content Writing & Your Digital Presence

Your Online Semantic Foundation is Built On & Fortified By The Content You Write

Everything you do online adds to the semantic structure of your digital presence. Luckily, your actions can be purposeful. You can organize and establish trails and tributaries of information to craft the ways in which you will be known online. In other words, you can deliberately construct your digital or online presence.

Ignite Your Creative Marketing Strategies

The Only Hard & Fast Rules Are The Ones You Make Up For Yourself

You know this. It isn’t a brand spanking fresh idea. But it begs refreshing every so often because of our tendency to let clarity slip away. Revisiting it will be useful if it re-ignites even a sliver of everything you already know and are forgetting to remember. At most, it could catalyze your active reawakening to an online strategy and kick you into action.

Accepting It: Emotion in Work And Business

emotions in business. what are you feeling right now?A Prerequisite To Our Existence

Learning how to tolerate our feelings and manage their fallout and the distractions they cause will help us run our businesses more smoothly and successfully. We may just find that our energy swells, enjoyment increases and that productivity and everything in between functions more fluidly.