Through Clear Purpose And Consideration
For a website that’s been thoughtfully planned, there will be meshed and interdependent objectives woven to create a well-purposed, well-functioning whole. It can seem that some website objectives are at odds and small business owners or those charged with overseeing the development and design of a website often grapple with this.
What Do Your Customers Need That You Have? Hint: It’s not all in your product or service. It’s also in your communication.
Every conversation is a negotiation of energies, needs, desires, style and ideas. A dance of touch and no touch, movements in unison or awkward and misfired signals, efforts to catch up, line up, get and stay in sync.
The Small Things You’re Made Of
Can we mine and make the most of what’s in plain sight but wastefully running under our radar? Just imagine the small parts that make up the whole of your business. Those fabulous ingredients can be magnified, described more thoroughly and utilized to our customers’ benefit.
Surprise Yourself By Jumping In. Adjust Some Of Your Methods.
As small business owners, we are resistance to change. It can feel like swimming through refrigerated molasses, slow and sticky. We become attached to what we do and how we do it and that can hold us back. Systems, methods, ideology. Services, procedures and protocol. Even small changes can sometimes look like a tall order.
Visibility & Your Business Website
What website owner doesn’t want their website to be found, seen and used? Most of us count on it. Reaching our best, most targeted potential leads and customers for our products or services is a priority we take very seriously.
Your Online Semantic Foundation is Built On & Fortified By The Content You Write
Everything you do online adds to the semantic structure of your digital presence. Luckily, your actions can be purposeful. You can organize and establish trails and tributaries of information to craft the ways in which you will be known online. In other words, you can deliberately construct your digital or online presence.
The Only Hard & Fast Rules Are The Ones You Make Up For Yourself
You know this. It isn’t a brand spanking fresh idea. But it begs refreshing every so often because of our tendency to let clarity slip away. Revisiting it will be useful if it re-ignites even a sliver of everything you already know and are forgetting to remember. At most, it could catalyze your active reawakening to an online strategy and kick you into action.
A Prerequisite To Our Existence
Learning how to tolerate our feelings and manage their fallout and the distractions they cause will help us run our businesses more smoothly and successfully. We may just find that our energy swells, enjoyment increases and that productivity and everything in between functions more fluidly.
It’s A Matter Of Attitude And Implementation
Your website is the single online property you can own and control. Your most potent piece of real estate when it comes to your online business presence. Your home, base-camp, hub, anchor. Your most direct online chain to supplying your customers with what they need. The one self-owned container you’ve got.
Write What They Need [and] What You Truly Care About
How do we shimmy our most inventive selves into the business message container [our website & blog] that we’ve created with purpose for our customers and their needs? It’s the consistently echoing dilemma that small business owners face about writing content. How do we avoid funneling down into the swirling vortex of less-than-important?
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Fat Eyes Web Development
2680 Dorking Place
Santa Barbara California 93105
Tel: (805) 687-7537
www.fateyes.com
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