About Gina Fiedel

Gina Fiedel is the co-founder/owner of Fat Eyes Web Development. After a successful career as an artist and transitioning into electronic media in the early 90's, she then founded Fat Eyes in 1998 to bring those skills to the web with her husband, Doug Anderson. Being engaged in business has created gratifying opportunities for communication and new inroads towards making a contribution that counts. You can learn more about Gina on the Fat Eyes Who Are We? page and Gina Fiedel Story.

Entries by Gina Fiedel


Internal Links: Improve your website’s SEO

The Powerful Role of Internal Links

Internal links are a critical component of on-site SEO. It’s important to understand them and how to make them work for you.

A solid internal linking structure helps to establish the hierarchy of information on your site and provide a way for your visitors to navigate your website increasing good user experience (avoiding user frustration) and demonstrating value to Google.

, , ,

What Do YOU Have To Say? Create and Promote Your Own Infographics

Part 2 In Our Short Series About Infographics

In our previous installment we explored the mad science behind infographics. We discussed the lineage of infographics, why they work and described the general approach and process for creating them. Now, it’s time to get down to some of the nitty gritty for you to become the proud mama of your own infographics.

, , , ,

Eyes Wide Open – Fun With Pictures & Words: Infographics Part 1

Why It’s Time to Jump on the Infographic Bandwagon

Have you ever heard of a “Strawberry Fool”? It’s this delightful dessert from the 18th century; a pretty glass filled with whipped cream, strawberries and at the bottom is a “digestive biscuit” (doesn’t that just scream delicious?). But wait, what the heck does any of this have to do with infographics?


6 Things to Look for: Choosing a Web Design Company

What Are Your Priorities?

There are many factors that will come into play when you are looking for a web services firm to team up with to create or to redesign your website. We’ve spent some time identifying some of the six most important. We hope these points will be helpful to you no matter where you are located and that they contribute to making your decision easier.


Web Design in Our Community, Santa Barbara: Keeping It Local

This Is Our Community But It’s The People Who Matter

We’ve been privileged to make a contribution to our community with our web design & development services. We’ve gotten to team up with highly impactful local non-profits and great businesses. And also with awesome clients all across the country and the Atlantic Ocean, but it’s particularly meaningful to work with the folks in our own back yard.