Blog section focusing on web design. Important things to consider like what to look for when choosing a web design company. Web design in Santa Barbara.

Create a strong sense of purpose in your business

find a sense of purposeBlend It With Your Identity And You've Got A Good Thing Going On

When thinking about having a sense of purpose we tend to take stock of what matters to us and look at what hasn’t proven to have lasting importance. We can see where we’ve come from and where we’d like to go. How do we stay on course while uncovering our sense of purpose? What’s the plan? What motivates it? How do we remain true to our purpose once we've defined it?

Tour Santa Barbara: Through Our Local Web Design

Tour Santa Barbara web design part 2Local Santa Barbara Spotlight Series Part Two.

Some of our clients occupy the nooks and crannies here in town, servicing small niches while others have high visibility. And there are some who are operating online from their headquarters here with no public brick and mortar. But they all have something in common.

Tour Santa Barbara Through Our Local Websites

tour Santa Barbara web designA New Series Spotlighting Our Local Clients

We’ve been developing and designing websites here in Santa Barbara since 1998 and in that time, because of our work with various companies and organizations, we’ve come to learn a lot about our community. Not all of our clients are local, but many of them are and we consider ourselves fortunate to collaborate with a lot of amazing local solopreneurs, companies and organizations.

How Will Google’s Hummingbird Affect Your Search Ranking?

Google Hummingbird algorithmSEO Like You Mean It - And What You Do Better Be True

Google's Hummingbird, a completely new algorithm, was launched on September 26, 2013, Google’s 15th birthday. This is the biggest Google algorithm change in 12 years. Here we go, folks, if you needed it, this is proof that Semantic Search is solidly moving forward.

Build Your Blog Subscriber List & Keep Your Readers Reading

blog notifications and subscriptionsSubscriptions for your blog

Service Options, Setup & Implementation. For a blogger, it’s pretty exciting to get new blog subscribers and know that people are paying attention to what you do. Each and every subscriber notice can lift your heart and give you some added motivation to keep up the good work. There’s not much more rewarding than realizing you are making a difference.

Google Semantic Search – SEO Techniques From David Amerland

Google: an ANSWER Engine instead of SEARCH Engine.

The evolving semantic web is about answers and so is this book -the answers to our questions about SEO and search (plus a whole lot more). In my ongoing quest to keep abreast of current search issues and SEO I recently read David Amerland's book Google Semantic Search. In the photo above, you can see my enthusiasm and how valuable I found it by the number of post-it markers I used.

Your Website & Online Identity: What Are They Saying?

I'm not talking about the words.

When you start looking in to who you are, everything is bound to change. And if you’re looking because you’re hoping to change, oftentimes, the changes won’t be what you expected. The investigation itself, changes everything. Or it can if you let it. This is a good thing but you may ask why.

Humanity in Social Media – Finding Your Identity

social media identityYOUR WORLD according to YOUR PLACE in it. Find Out Who You Are.

What might amaze you about social media is the level of discovery, exploration, surprise and serendipity that's available. And there’s a relatively straightforward way to uncover the possibilities. It all starts with you.

Responsive Web Design: Is Your Website Viewable on Mobile?

Google mobile friendly responsive web designHow’s It Look? Can You See It? Can You Use It?

Responsive Web Design. Pass Google's mobile friendly test. And anyway, why would you want your hard won resources and time poured into a new website design if it won’t be viewable on mobile? You wouldn’t.

Visual Communication, The Web & Social Media

visual expression equals communicationPictures are convincing.

We’ve been waking to a changed Internet. The emphasis on text-based information for reading and exchanging ideas has expanded to visual communication and an experiential approach that relies more and more heavily on visuals and our emotional response to photographic images.