[video] Real Life Real Work: Core Values

Can We Bring The Two Together?

I veered off my original plan for this video because…. well… life happened. A startling brand of life that carried my mind into all together different quarters. I found myself becoming fascinated with the matters at hand and decided to talk about it to you. I am making room here for my own core values. Not just making room, but running this small show from their perspective.

It’s a bit of a risk. I am aware that there are plenty of people who will feel that this may not belong in a piece of blog writing or video content marketing for a web development company. After all, what questions am I really answering? What problems am I solving? It may not be readily apparent and it may take a bit of a stretch to make the desired connections.

Make some sense and pass along what we’ve discovered. That’s the position I found myself in with regard to this video. I decided that it makes perfect sense even if it’s not conventional.

Life And Work

I believe in the synergy of life and work. The qualities of one can flow naturally into the other if we allow for it. And in my opinion, that makes for a richer personal life as well as a richer work life. I’m interested in a one-and-the-same attitude rather than keeping things forever in segregated categories attitude. Apart and isolated. And being a small business owner, I seem to have developed the structure and ability to living life and work this way.

Real

We want to always be real. We want to be honest and appropriate to who we are. For me, this means a certain kind of permission to blur the edges (I’ve talked about that before). While I’m not interested in dragging in overly personal material to my marketing (or my business) and don’t suggest it for yours, I do wonder if we can all strive to be just a little more human and let the boundaries be more fluid here and there. Whenever possible. So in a sense, this video takes me out on a small limb of breaking down boundaries in my own life and work and carrying that out to offer to you.

How Does It Help?

So then I ask (and you might ask) how does this help us and how does it tie in with marketing, social media, our company and your company? What are we learning? It ties in because I’m taking a living example of human beings and how they function in a personal sphere and making room for that in our day to day place of work. A place that can too often become drudgery. My thought is that if we can take influence from people around us who are truly living and letting that living seep into their working, truly working, we will all stand to benefit. Our connections and relationships with each other can deepen and we can all remember that, when it comes down to it, we are all just human. Doing this world together and hopefully making our work a more real environment to thrive in, find pleasure in and most important of all be real and true to ourselves and others in.

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Please Note: I am aware that this video has a bit of a syncing problem in the latter half and I apologize. I strongly considered re-shooting, but this just isn’t the “re-take” kind of video …

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Image Created by: Gina Fiedel