This is a website blog category for topics relating to business practices, philosophy, ethics, business approach. Things to think about in small business.

Reveal Company Narrative & Shared Purpose

importance of your company narrativeDon't Underestimate The Power Of Your Company Narrative.

How readily can you describe your company and its place in the larger context of your community or industry? Not just the thing it does but its core values, vision of the future, fundamental qualities, aspirations, the things that live at its heart; its purpose, the how and the what for, the who for.
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How to Reel In The Forces of Serendipity, Schema, Creativity

An Unexpected Triad that Plays A Powerful Role In The Online Environment.

There are powerful forces at play underlying what we notice on the surface of things. Like some gravitational pull or thrust forward to unforeseen events, connections and productive detours, their momentum can be unrelenting.
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A Blog Year In Review, Written In 2015

2015 blog compilation Fat Eyes Web Development Gina FiedelA Happy-Year-End Year Review Compilation

Blog articles become like old friends after some time goes by. So here you go. A blog year in review. A pack. A herd. A troop. A gang. A sleuth. A parade. A labor. A chain. A conspiracy. A crash. A streak. A cauldron. Whether it's a list of what we call animal groups or our own bundle of writings...
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The Art Of Conversations For Your Business

art of conversations old phone fat eyes web developmentWhat Do Your Customers Need That You Have? Hint: It's not all in your product or service. It's also in your communication. Every conversation is a negotiation of energies, needs, desires, style and ideas. A dance of touch and no touch, movements in unison or awkward and misfired signals, efforts to catch up, line up, get and stay in sync.
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Elemental Features Of Your Business

The Small Things You’re Made Of

Can we mine and make the most of what’s in plain sight but wastefully running under our radar? Just imagine the small parts that make up the whole of your business. Those fabulous ingredients can be magnified, described more thoroughly and utilized to our customers' benefit.
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Shake Up Small Changes For Your Business

small changes make a big impactSurprise Yourself By Jumping In. Adjust Some Of Your Methods.

As small business owners, we are resistance to change. It can feel like swimming through refrigerated molasses, slow and sticky. We become attached to what we do and how we do it and that can hold us back. Systems, methods, ideology. Services, procedures and protocol. Even small changes can sometimes look like a tall order.
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Ignite Your Creative Marketing Strategies

The Only Hard & Fast Rules Are The Ones You Make Up For Yourself

You know this. It isn’t a brand spanking fresh idea. But it begs refreshing every so often because of our tendency to let clarity slip away. Revisiting it will be useful if it re-ignites even a sliver of everything you already know and are forgetting to remember. At most, it could catalyze your active reawakening to an online strategy and kick you into action.
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Accepting It: Emotion in Work And Business

emotions in business. what are you feeling right now?A Prerequisite To Our Existence

Learning how to tolerate our feelings and manage their fallout and the distractions they cause will help us run our businesses more smoothly and successfully. We may just find that our energy swells, enjoyment increases and that productivity and everything in between functions more fluidly.
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Why Your Website Is An Asset For You & Customers

your website is a business assetIt’s A Matter Of Attitude And Implementation

Your website is the single online property you can own and control. Your most potent piece of real estate when it comes to your online business presence. Your home, base-camp, hub, anchor. Your most direct online chain to supplying your customers with what they need. The one self-owned container you’ve got.
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Honesty Culture: Truth in Business

Honesty culture in business fat eyes web developmentWho Are You? Who Do You Want To Be?

I’ve noticed that we take a lot for granted when we consider our views on core values, especially those we think of as wholesome. I suspect it’s because they appear, on the surface, to be so obvious, so honorable that to talk about them may seem a little dull and as a result, they become neglected and cheap.
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